Wednesday, February 12, 2014

I want to see more real women in ads.

And I’m not talking about body shape and size, I’m talking LITERALLY real women. It’s not uncommon for advertisers to piece together parts or features of several different women to create an uber-perfect woman for the final copy, and that has got to stop. It was hard enough living up to the beauty ideals that existed before Photoshop became so pervasive, but now that companies can digitally Frankenstein together their ideal spokesmodel or they can alter a real woman so much that she barely looks human, it has become impossible. And yet, the message still stands - “This is what you should want to look like to be considered attractive and desirable in our society.” 

Well, screw that. I am not okay with that.